If I were hired by Baruch College to use new media to improve the College, one of my first suggestions would include improving the their social media platforms such as Youtube, Twitter, Facebook and Instagram.

When I was a high school student determining which college was right for me, I tried to do the most research as I possibly could on the benefits of attending any school of my choice. From this experience, the first thing that I have looked into were the student life via the social media pages. For me, it was very important to realize that in addition to providing a great education, the school had to inspire me to want to improve myself and grow as a human. I believed that the social media pages such as Youtube videos where a great example for exploring if this school is best for me. To my disappointment, there were not many social posts and it made me feel less motivated to go to this school. Thus, if I were a hired to improve the college, I would focus on the improvement and frequent activity on the social media platforms. By showing a fun and  lively environment of Baruch college, it becomes a much more attractive element for potential new students. 

Other aspects of improving the New Media would be to improve the Blackboard of the CUNYPortal website. With all of the extra buttons, it becomes much more complicated site to work on as it is very confusing for those who aren't adjusted to it. For example, if I were on the team, I would pitch to make blackboard discussion posts more legible and less complicated to read due to its organization. By simplifying their options, writing becomes much easier and people will be more eager to do their work by not having to deal with a complicated site.